{"id":126,"date":"2021-10-06T16:02:01","date_gmt":"2021-10-06T07:02:01","guid":{"rendered":"https:\/\/gohako.jp\/wake\/?p=126"},"modified":"2021-10-12T18:37:39","modified_gmt":"2021-10-12T09:37:39","slug":"a-00012","status":"publish","type":"post","link":"https:\/\/gohako.jp\/wake\/a-00012\/","title":{"rendered":"\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u5fc5\u898b\uff01LTV\u304b\u3089\u76ee\u6a19CPA\u3092\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5"},"content":{"rendered":"

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u4e0a\u3052\u308b\u3046\u3048\u3067\u3001\u6ce8\u76ee\u3059\u3079\u304d\u9805\u76ee\u306b\u6319\u3052\u3089\u308c\u308b\u306e\u306f\u3001LTV\u3068CPA\u3067\u3059\u3002\u3053\u306e\u3075\u305f\u3064\u306f\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u306e\u306b\u6b20\u304b\u305b\u306a\u3044\u8981\u7d20\u3067\u3059\u3002<\/p>\n

\u4eca\u56de\u306fLTV\u3068CPA\u306b\u3064\u3044\u3066\u3001\u305d\u308c\u305e\u308c\u306e\u9055\u3044\u3084\u6570\u5024\u3092\u3069\u306e\u3088\u3046\u306b\u8a2d\u5b9a\u3059\u308b\u3068\u826f\u3044\u306e\u304b\u3001\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n

LTV\u3068\u306f\uff1f\u73fe\u4ee3\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u91cd\u8996\u3059\u3079\u304d\u7406\u7531<\/h2>\n

\u6700\u521d\u306bLTV\u3068CPA\u306b\u3064\u3044\u3066\u3001\u305d\u308c\u305e\u308c\u306e\u5b9a\u7fa9\u3092\u4eca\u4e00\u5ea6\u78ba\u8a8d\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n

LTV\u306b\u3064\u3044\u3066<\/h3>\n

LTV\u3068\u306f\u3001\u300cLife Time Value\u300d\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u30021\u4eba\u306e\u9867\u5ba2\u304c\u3001\u53d6\u5f15\u671f\u9593\u4e2d\u306b\u4f01\u696d\u3078\u3082\u305f\u3089\u3057\u305f\u53ce\u76ca\u3092\u610f\u5473\u3059\u308b\u6570\u5024\u3067\u3059\u3002<\/p>\n

LTV\u3092\u65e5\u672c\u8a9e\u306b\u8a33\u3057\u305f\u3068\u304d\u3001\u300c\u751f\u6daf\u300d\u3068\u3044\u3046\u8a00\u8449\u304c\u4f7f\u308f\u308c\u307e\u3059\u304c\u3001\u5b9f\u969b\u306b\u9867\u5ba2\u306e\u751f\u6daf\u5168\u822c\u3092\u610f\u5473\u3059\u308b\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3053\u3053\u3067\u3044\u3046\u751f\u6daf\u3068\u306f\u3001\u5951\u7d04\u30fb\u8cfc\u5165\u304b\u3089\u89e3\u7d04\u307e\u3067\u306e\u53d6\u5f15\u671f\u9593\u3092\u8868\u3057\u3066\u3044\u307e\u3059\u3002\u4f01\u696d\u3084\u5546\u54c1\u306b\u5bfe\u3057\u3066\u3001\u4fe1\u983c\u3084\u611b\u7740\u306e\u5ea6\u5408\u3044\u304c\u9ad8\u3044\u307b\u3069LTV\u304c\u5927\u304d\u3044\u307b\u3069\u3001\u53ce\u76ca\u304c\u5927\u304d\u304f\u306a\u308b\u306e\u3067\u3059\u3002<\/p>\n

\u8fd1\u5e74LTV\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u91cd\u8996\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u80cc\u666f\u3068\u3057\u3066\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u304c\u56f0\u96e3\u306b\u306a\u3063\u3066\u3044\u308b\u3053\u3068\u304c\u7406\u7531\u306b\u6319\u3052\u3089\u308c\u307e\u3059\u3002\u65e2\u5b58\u306e\u9867\u5ba2\u3092\u7dad\u6301\u3059\u308b\u30b3\u30b9\u30c8\u306f\u3001\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u30b3\u30b9\u30c8\u306b\u6bd4\u3079\u30665\u5206\u306e1\u7a0b\u5ea6\u306b\u6291\u3048\u3089\u308c\u3001\u300c1:5\u300d\u306e\u6cd5\u5247\u3068\u547c\u3070\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u305f\u3081\u3001\u3044\u304b\u306b\u65e2\u5b58\u9867\u5ba2\u3068\u826f\u597d\u306a\u95a2\u4fc2\u6027\u3092\u7dad\u6301\u3067\u304d\u308b\u304b\u304c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u3068\u306a\u308b\u306e\u3067\u3059\u3002<\/p>\n

LTV\u306f\u3001\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u306e\u7dad\u6301\u3084\u62e1\u5927\u306e\u305f\u3081\u306b\u3001\u5224\u65ad\u6750\u6599\u306e\u3072\u3068\u3064\u3068\u3057\u3066\u5e45\u5e83\u304f\u6d3b\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

LTV\u3068\u3042\u308f\u305b\u3066\u91cd\u8996\u3059\u3079\u304dCPA<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001LTV\u3068\u3042\u308f\u305b\u3066CPA\u306e\u6570\u5024\u3082\u91cd\u8996\u3057\u306a\u304f\u3066\u306f\u3044\u3051\u307e\u305b\u3093\u3002CPA\u3068\u306f\u3001\u300cCost Per Action\u300d\uff08\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\uff09\u306e\u3053\u3068\u3067\u3042\u308a\u3001\u9867\u5ba21\u4eba\u307e\u305f\u306f\u5951\u7d04\u30fb\u8cfc\u5165\u306a\u3069\u306e\u6210\u679c1\u4ef6\u306b\u5bfe\u3057\u3066\u304b\u304b\u3063\u305f\u5e83\u544a\u8cbb\u7528\u3092\u6307\u3057\u307e\u3059\u3002CPA\u306b\u306f\u3001\u53ce\u76ca\u304c\u767a\u751f\u3057\u306a\u304b\u3063\u305f\u884c\u70ba\uff08\u554f\u3044\u5408\u308f\u305b\u3084\u30b5\u30f3\u30d7\u30eb\u7533\u3057\u8fbc\u307f\u306a\u3069\uff09\u3082\u6210\u679c\u306b\u542b\u307e\u308c\u307e\u3059\u3002<\/p>\n

CPA\u306e\u6570\u5024\u304c\u9ad8\u3044\u3068\u3001\u5e83\u544a\u8cbb\u304c\u591a\u304f\u304b\u304b\u3063\u3066\u3044\u308b\u3053\u3068\u3092\u610f\u5473\u3059\u308b\u305f\u3081\u3001\u5e83\u544a\u5185\u5bb9\u306a\u3069\u306e\u8cbb\u7528\u898b\u76f4\u3057\u306b\u3064\u306a\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n

LTV\u304c\u76ee\u6a19CPA\u306e\u8a2d\u5b9a\u306b\u91cd\u8981\u3068\u306a\u308b\u7406\u7531<\/h3>\n

\u8fd1\u5e74\u3067\u306f\u3001\u9867\u5ba2\u7372\u5f97\u3084\u7dad\u6301\u306b\u304b\u304b\u308b\u8cbb\u7528\u304c\u9ad8\u984d\u5316\u3057\u3066\u304a\u308a\u3001\u7279\u306b\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u305d\u306e\u50be\u5411\u304c\u5f37\u304f\u898b\u3089\u308c\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001CPA\u306e\u8cbb\u7528\u3082\u4e0a\u304c\u3063\u3066\u3057\u307e\u3046\u306e\u3067\u3059\u304c\u3001CPA\u3092\u5fc5\u8981\u4ee5\u4e0a\u306b\u304b\u3051\u308b\u3068\u53ce\u76ca\u304c\u6e1b\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n

\u305d\u3053\u3067\u3001CPA\u306e\u9069\u6b63\u306a\u91d1\u984d\u3092\u898b\u6975\u3081\u308b\u305f\u3081\u306b\u3001\u6307\u6a19\u3068\u3057\u3066LTV\u304c\u6d3b\u7528\u3055\u308c\u308b\u306e\u3067\u3059\u3002LTV\u3068CPA\u306e\u4e21\u65b9\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u4e88\u7b97\u306e\u7dda\u5f15\u304d\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u884c\u3067\u304d\u307e\u3059\u3002<\/p>\n

LTV\u304b\u3089\u76ee\u6a19CPA\u3092\u7b97\u51fa\u3059\u308b\u65b9\u6cd5<\/h2>\n

CPA\u306e\u76ee\u6a19\u6570\u5024\u3092\u7b97\u51fa\u3059\u308b\u306b\u306f\u3001LTV\u3092\u628a\u63e1\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

LTV\u306e\u6570\u5024\u304c\u5206\u304b\u308b\u3068\u3001CPA\u306e\u4e0a\u9650\u5024\u3082\u7b97\u51fa\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u4e0a\u9650\u5024\u304c\u6c7a\u307e\u3063\u305f\u3089\u3001\u305d\u306e\u6570\u5024\u3092\u8d85\u3048\u306a\u3044\u7bc4\u56f2\u3067CPA\u306e\u76ee\u6a19\u3092\u5b9a\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n

\u4e0a\u9650\u5024\u3092\u6c7a\u3081\u308b\u306b\u306f\u3001LTV\u3092\u52a0\u5473\u3057\u305f\u8a08\u7b97\u304c\u5fc5\u8981\u3067\u3059\u3002\u5177\u4f53\u7684\u306a\u8a08\u7b97\u65b9\u6cd5\u306f\u5f8c\u8ff0\u3057\u307e\u3059\u3002<\/p>\n

LTV\u3092\u7b97\u51fa\u3059\u308b\u969b\u306e4\u3064\u306e\u8981\u7d20<\/h3>\n

LTV\u306f\u3001\u5e73\u5747\u8cfc\u8cb7\u5358\u4fa1\u30fb\u5e73\u5747\u8cfc\u8cb7\u983b\u5ea6\u30fb\u5e73\u5747\u7d99\u7d9a\u671f\u9593\u30fb\u5e73\u5747\u5229\u76ca\u7387\u306e4\u3064\u306e\u8981\u7d20\u304b\u3089\u7b97\u51fa\u3067\u304d\u307e\u3059\u3002LTV\u3092\u52a0\u5473\u3057\u306a\u3044\u5834\u5408\u306b\u306f\u3001\u5e73\u5747\u8cfc\u8cb7\u983b\u5ea6\u3068\u5e73\u5747\u7d99\u7d9a\u671f\u9593\u306f\u8a08\u7b97\u306b\u542b\u3081\u307e\u305b\u3093\u30024\u3064\u306e\u8981\u7d20\u3092\u3059\u3079\u3066\u542b\u3081\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u6b63\u78ba\u306a\u6570\u5024\u3092\u51fa\u305b\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

LTV\u304b\u3089\u4e0a\u9650CPA\u3092\u6c7a\u3081\u308b\u65b9\u6cd5<\/h3>\n

\u6b21\u306b\u3001\u4e0a\u9650CPA\u3092\u7b97\u51fa\u3059\u308b\u8a08\u7b97\u5f0f\u3092\u3001\u5177\u4f53\u7684\u306b\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n

LTV\u3092\u52a0\u5473\u305b\u305a\u306bCPA\u3092\u7b97\u51fa\u3059\u308b\u5834\u5408\u306e\u8a08\u7b97\u5f0f\u306f\u3001\u5e73\u5747\u8cfc\u8cb7\u5358\u4fa1\u00d7\u5e73\u5747\u5229\u76ca\u7387\u3068\u306a\u308a\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u5e73\u5747\u8cfc\u8cb7\u5358\u4fa1\u304c10,000\u5186\u3067\u5e73\u5747\u5229\u76ca\u7387\u304c20\uff05\u3060\u3063\u305f\u5834\u5408\u3001LTV\u3092\u542b\u307e\u305a\u306b\u8a08\u7b97\u3059\u308b\u3068\u3001CPA\u306f2,000\u5186\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n

LTV\u3092\u52a0\u5473\u3057\u3066\u8a08\u7b97\u3059\u308b\u3068\u3001\u5e73\u5747\u8cfc\u8cb7\u983b\u5ea6\u3084\u5e73\u5747\u7d99\u7d9a\u671f\u9593\u304c\u52a0\u308f\u308a\u3001\u8a08\u7b97\u5f0f\u306f\u5e73\u5747\u8cfc\u8cb7\u5358\u4fa1\u00d7\u5e73\u5747\u8cfc\u8cb7\u983b\u5ea6\u00d7\u5e73\u5747\u7d99\u7d9a\u671f\u9593\u00d7\u5e73\u5747\u5229\u76ca\u7387\u3068\u306a\u308b\u306e\u3067\u3059\u3002\u4f8b\u3092\u6319\u3052\u308b\u3068\u3001\u5e73\u5747\u8cfc\u8cb7\u5358\u4fa1\u3068\u5e73\u5747\u5229\u76ca\u7387\u304c\u4e0a\u8a18\u3068\u540c\u3058\u3067\u3001\u9867\u5ba2\u304c\u5e74\u306b2\u56de\u8cfc\u5165\u3057\u30012\u5e74\u3067\u89e3\u7d04\u3057\u305f\u3068\u3057\u307e\u3059\u3002\u3053\u306e\u5834\u5408\u3001LTV\u3092\u542b\u3093\u3067\u8a08\u7b97\u3059\u308b\u3068\u300110,000\u5186\u00d72\u00d72\u00d70.2\u30678,000\u5186\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n

LTV\u3092\u542b\u307e\u306a\u3044\u3068\u3001\u9867\u5ba21\u4eba\u3042\u305f\u308a2,000\u5186\u307e\u3067\u306e\u5e83\u544a\u8cbb\u3057\u304b\u304b\u3051\u3089\u308c\u307e\u305b\u3093\u3002\u3053\u308c\u306b\u5bfe\u3057\u3066\u3001LTV\u3092\u542b\u3080\u3068\u5b9f\u306f8,000\u5186\u307e\u3067\u5e83\u544a\u8cbb\u3092\u304b\u3051\u3089\u308c\u308b\u3053\u3068\u304c\u5206\u304b\u308a\u307e\u3059\u3002LTV\u3082\u52a0\u5473\u3057\u3066\u5e83\u544a\u8cbb\u306e\u4e0a\u9650\u3092\u8a08\u7b97\u3059\u308b\u3068\u3001\u6b63\u78ba\u306a\u5229\u76ca\u3092\u7b97\u51fa\u3067\u304d\u308b\u305f\u3081\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u6226\u7565\u3092\u7df4\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308b\u306e\u3067\u3059\u3002<\/p>\n

LTV\u3092\u76ee\u6a19CPA\u306e\u7b97\u51fa\u306b\u5229\u7528\u3059\u308b\u3068\u304d\u306e\u6ce8\u610f\u70b9<\/h2>\n

CPA\u306e\u7b97\u51fa\u65b9\u6cd5\u3092\u89e3\u8aac\u3057\u307e\u3057\u305f\u304c\u3001\u5229\u7528\u3059\u308b\u3068\u304d\u306b\u6ce8\u610f\u3057\u305f\u3044\u70b9\u304c\u3044\u304f\u3064\u304b\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u65bd\u7b56\u306e\u7d50\u679c\u306b\u3088\u3063\u3066LTV\u306f\u5909\u52d5\u3059\u308b<\/h3>\n

LTV\u306f\u3001\u56fa\u5b9a\u5024\u3067\u306f\u306a\u304f\u5909\u52d5\u5024\u3067\u3042\u308a\u3001\u6307\u6a19\u304c\u5909\u308f\u308c\u3070LTV\u306e\u6570\u5024\u3082\u5909\u52d5\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u30b5\u30fc\u30d3\u30b9\u306e\u89e3\u7d04\u7387\u304c\u4e0b\u304c\u308c\u3070\u3001LTV\u3082\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n

\u6bb5\u968e\u3054\u3068\u306eLTV\u6570\u5024\u3092\u6b63\u78ba\u306b\u5224\u65ad\u3059\u308b\u306b\u306f\u3001\u8a08\u7b97\u306b\u76f4\u63a5\u95a2\u308f\u3089\u306a\u3044\u9805\u76ee\uff08\u9867\u5ba2\u306e\u7372\u5f97\u72b6\u6cc1\u3084\u5e83\u544a\u306a\u3069\uff09\u306e\u6570\u5024\u3082\u6c17\u306b\u7559\u3081\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

LTV\u57fa\u6e96\u3067\u6c7a\u3081\u305f\u76ee\u6a19CPA\u306f\u8d64\u5b57\u304c\u8d77\u304d\u3084\u3059\u3044<\/h3>\n

\u5148\u8ff0\u3057\u305f\u8a08\u7b97\u5f0f\u3067\u7d39\u4ecb\u3057\u305f\u3088\u3046\u306b\u3001LTV\u3092\u57fa\u6e96\u306b\u3057\u3066\u5b9a\u3081\u305f\u76ee\u6a19CPA\u306f\u3001LTV\u3092\u8003\u616e\u3057\u306a\u3044\u6570\u5024\u3088\u308a\u3082\u304b\u306a\u308a\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002\u3053\u306e\u305f\u3081\u3001\u76ee\u6a19CPA\u3092\u6c7a\u3081\u305f\u76f4\u5f8c\u3067\u306f\u3001\u4e88\u7b97\u306b\u5bfe\u3057\u3066\u8d64\u5b57\u304c\u7d9a\u304d\u3084\u3059\u3044\u306e\u3067\u3059\u3002<\/p>\n

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\u65e2\u5b58\u9867\u5ba2\u306e\u7dad\u6301\u306b\u91cd\u70b9\u3092\u7f6e\u304f<\/h3>\n

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\u9867\u5ba2\u3092\u98fd\u304d\u3055\u305b\u306a\u3044\u5de5\u592b\u3092\u3059\u308b<\/h3>\n

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\u96e2\u8131\u3057\u305f\u9867\u5ba2\u3078\u52b9\u7387\u826f\u304f\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u306b\u306f\u3001\u9867\u5ba2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\u3092\u7a4d\u6975\u7684\u306b\u6d3b\u7528\u3057\u305f\u3044\u3082\u306e\u3067\u3059\u3002\u3053\u308c\u307e\u3067\u84c4\u7a4d\u3057\u305f\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u793e\u5185\u3067\u5171\u6709\u3057\u3066\u304a\u304f\u3068\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u306b\u5f79\u7acb\u3066\u3089\u308c\u307e\u3059\u3002<\/p>\n

\u307e\u3068\u3081<\/h2>\n

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